Hi! I’m Taylor Georgia based wedding photographer and photography educator. I’m so glad you stumbled across my blog! In this blog we will be discussing what is a free resource and why it could be beneficial for you to offer one!

Before I get into the goods, I want to go over what is a free resource, why I am choosing to offer one, and how launching one can benefit your business.

WHAT IS A FREE RESOURCE?

            The simple way of explaining a free resource is a resource that a business puts out for free that helps another person. In doing this that business is building a relationship and trust with future customers. With a free resource you typically offer it in exchange of their email address.

WHY AM I CHOOSING TO OFFER ONE?

            I am choosing to offer all my followers a free resource because I believe in giving back to them. So far this year I have set some pretty big goals and a lot of them are centered around education. I think the best 1^st step in offering education is putting out a resource for free so my followers get a taste of what I can offer when I decide to offer a bigger education resource. While doing this I am building trust and a relationship with them.

HOW CAN LAUNCHING A FREE RESOURCE HELP YOUR BUSINESS?

            Lunching something like this is not for everyone. If your goal in your business is to only offer photography services a free resource is not for you. If you are someone whose end goal is to educate others than this is for you. Doing this will help build a relationship as well as trust with your followers if you go straight to offering a paid course or resource no one will buy it. You have not Offered them anything to trust that what you are selling is worth the money. Launching a free resource makes you an expert and can launch you into a passive income stream once you offer something.

Okay so now that I have explained what a free resource is, why I want to offer one, and how it can help your business let me tell you what I am offering.

I am offering… a free resource… ON HOW I GET MY PRETTY RING SHOTS.

This is something I am so EXCITED about because ring shots have always been my favorite and I have had soooooo many questions on how I achieve my ring shots. This guide will be out next Monday so stay tuned and snag yours to learn how to get those gorgeous ring shots!!

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